Sociogram

Sociogram is a multichain Web3 social media platform that merges decentralized social networking with on-chain finance — letting users earn cryptocurrency for engaging with content, tokenize their creator profiles, and launch memecoins through a built-in bonding-curve launchpad. The platform describes itself as "the first ERC20-based SocialFi token economy" and operates under the tagline "Speak freely. Build openly," reflecting its positioning as a censorship-resistant alternative to algorithmic social feeds.

The Problem It Addresses

Conventional social media platforms extract value from content creators and their audiences through targeted advertising, opaque algorithmic amplification, and shadow bans, while offering users no direct economic stake in the content they engage with. Sociogram's design responds to these pain points by replacing ad-driven monetization with on-chain reward mechanics and by eliminating centralized gatekeeping over content reach.

Core Social Layer

The platform authenticates users via cryptographic wallets rather than email or phone numbers, which means no personal-data collection beyond wallet addresses. There are no tracking cookies and users retain full ownership of their data.

The content feed is built around a Rewarded Posts system. When a creator publishes a post backed by a reward pool, users who comment on or reshare that post earn a proportional slice of the pool. Creators receive direct compensation from audience engagement rather than relying on platform ad revenue. Tips sent to creators are split 70% to the creator and 30% distributed to commenters who engaged with the tipped content, aligning incentives between creators and their audiences.

Users can also mint their own ERC-20 tokens representing their creator profile. These tokens are tradable, transferable, and storable in standard Web3 wallets, allowing audiences to take a financial stake in creators they believe in. Staking creator tokens generates commission-based earnings, adding a DeFi yield layer to social participation.

An additional referral program pays participants 10% of the trading fees generated by users they onboard to the platform.

Meme Money Maker

In October 2024, Sociogram launched Meme Money Maker (MMM), a no-code token launchpad embedded within the social platform. The core insight driving MMM is that memecoins originated as cultural jokes tied to real community memes — the product reconnects token launches to actual meme content by treating each token as a meme post on the feed.

MMM uses a bonding curve mechanism for price discovery: tokens are bought and sold against a curve with virtual reserves for price calculation and real reserves for actual assets, providing automatic liquidity without requiring an initial liquidity pool to be seeded separately. When a token's bonding curve reaches $12,000, the creator receives a 100 USDT bonus and the token's liquidity graduates to a decentralized exchange. On EVM networks, BNB Chain tokens graduate to Biswap V3 and Ethereum/Arbitrum tokens graduate to Uniswap V3.

Token creation is free — users only pay network gas fees. Creators enter a name, ticker, and description; the platform handles the rest, including wallet creation for users who don't yet have a chain-specific wallet.

Solana Integration

Sociogram expanded MMM to the Solana blockchain in early 2025, accompanied by a 60,000 USDT promotional activity campaign. On Solana, users can create and trade SPL tokens through the same bonding-curve mechanism. The underlying smart contract program is written in Rust using the Anchor framework, with a TypeScript client library. The Solana bonding curve launchpad code is publicly available at the biswap-org/curve-launchpad GitHub repository.

To mark the Solana launch, Sociogram ran several time-limited events: a Doge Pumper activity where the first 500 participants received SOL bonuses; a Memecoin Trading Competition with a 50,000 USDT prize pool; and a Referral Competition offering 10,000 USDT alongside the standard 10% fee-sharing referral reward.

Multichain Presence

Sociogram operates across Ethereum, BNB Chain, Arbitrum, Optimism, Polygon, and Solana. The social layer and creator token economy run primarily on EVM networks, while the MMM launchpad extends to Solana for SPL token creation and trading.

Security

Hacken, a blockchain security firm, conducted a smart contract audit of Sociogram's curve-launchpad in January 2025. The audit is publicly listed on Hacken's site under the slug sca-sociogram-curve-launchpad-jan2025.

Ecosystem Fit on Solana

Sociogram entered the Solana ecosystem specifically through its MMM launchpad product, targeting the memecoin creation segment that became prominent on Solana following the success of platforms like Pump.fun. By tying memecoin launches to social content and community engagement mechanics, Sociogram differentiates itself from pure launchpads: token discovery and promotion happen within the same platform where the token is created, with reward pools and giveaway tools available to drive awareness. The platform's multichain social graph also brings an existing EVM-native user base into contact with Solana-native token activity.

Founded in September 2022, Sociogram is a community-published project on Solana Compass.