Loofta

Loofta Pay is a non-custodial cryptocurrency payment platform built on Solana that removes two of the biggest practical barriers to crypto adoption: the need for a recipient to already hold a wallet, and the total transparency of public blockchain transactions. Senders can push USDC to anyone using just an email address, an X (Twitter) username, or a Loofta username; recipients claim their funds at their own pace, choosing among 150-plus tokens or a direct fiat off-ramp to a bank account.

The Core Problem

Traditional on-chain payments expose every transaction publicly. A client paying a freelancer on Solana reveals the amount, timing, and the full payment history visible to anyone who looks up the address. Loofta founder Lisa Bechina, who previously ran influencer and KOL campaigns, identified this transparency as a structural barrier: creators and professionals treating crypto as a legitimate payment rail need the same confidentiality that Stripe or Wise provides by default. "The problem with crypto payments was never speed or fees," Bechina told MagicBlock. "It was the public ledger itself."

How It Works

Loofta's privacy layer runs on MagicBlock's Private Ephemeral Rollups (PER), a technology that executes computations inside Intel's Trusted Execution Environment (TEE/TDX) hardware enclaves. Transactions settle in under 50 milliseconds and remain fully composable with the rest of the Solana ecosystem — no bridging to a separate chain, no wrapped assets. Critically, the protocol leaves no on-chain link between sender and recipient: the connection between who sent funds and who received them is shielded by the enclave, not just obscured by a mixer.

The user flow is intentionally simple. A sender enters a recipient's email, X handle, or Loofta username, specifies a USDC amount, and confirms. The recipient receives a claim link by email or direct message. From that link they can claim funds in any of 150-plus supported tokens across Solana, Ethereum, Base, Arbitrum, Polygon, and other networks, or convert directly to fiat and route to a bank account or fintech app (Wise, Revolut, or Cash App). Recipients do not need an existing crypto wallet or a Loofta account to claim.

Fee Structure

Senders pay a flat 10 basis points of the transfer amount plus a 0.002 SOL gas fee, both denominated in USDC. Loofta takes no margin of its own: the fees flow entirely to MagicBlock's privacy infrastructure. The platform asserts this makes its all-in cost consistently lower than competing Solana privacy tools across transfer sizes.

Key Features

Shielded Mode is the default privacy layer powered by MagicBlock PER. Because computation happens inside the TEE, neither observers nor node operators can trace payment amounts or relationships between addresses.

Pre-account delivery allows funds to be sent to recipients who have never used Loofta or held a crypto wallet. The claim link carries the entitlement; the recipient creates an embedded wallet only when they choose to claim.

Multi-send supports bulk transfers to multiple recipients in a single operation, a feature particularly useful for paying distributed teams, running payroll, or distributing creator rewards.

Cross-chain redemption lets recipients exit into any of 150-plus assets across more than 25 blockchains. Swaps are handled at the claim step so the sender always works in USDC while the recipient takes whatever asset they prefer.

Fiat off-ramps support direct bank withdrawals in USD, EUR, GBP, NGN, and JPY, as well as routing to major fintech apps.

Checkout and payment request links extend the platform toward merchant use cases: a creator or service provider can generate a payment link without a prior on-chain identity, and a buyer completes payment through the same privacy-preserving flow.

A developer SDK (loofta-pay-sdk on GitHub) packages the checkout into an embeddable payment button, enabling third-party integrations.

Megapot Rewards give users daily lottery entries proportional to their transaction volume; Megapot runs a $1,100,000 daily prize pool on Solana.

Compliance

Loofta integrates AML screening and geofencing through Range, providing built-in compliance tooling despite operating under full privacy defaults. This positions the platform for use cases — creator payroll, cross-border freelance payments, professional services — where both privacy and regulatory coverage matter.

Status and Ecosystem Fit

Loofta launched on Solana mainnet in mid-2025, backed by MagicBlock, BlinkCash (which provides seamless deposit infrastructure), Megapot, and Superteam Ireland. The project is positioned at the intersection of Solana's fast settlement, MagicBlock's privacy rollup infrastructure, and real-world payment UX. Its upcoming roadmap includes yield on idle balances and a debit card, extending the platform from pure P2P transfers toward a fuller financial account experience.

Loofta addresses a segment of Solana's payment ecosystem that existing wallets do not serve well: senders who want verifiable, private delivery to recipients who may not yet have any crypto presence.