Chiyo
Web3 DApp analytics and CRM for tracking wallet behavior and growing your user base.
On-chain activity
Analytics & CRM Dashboard
A platform for tracking and analyzing Web3 user behavior and engagement metrics across decentralized applications.
Chiyo
Chiyo was a Web3 DApp analytics and customer relationship management (CRM) platform designed to help decentralized application teams understand their users, measure marketing performance, and automate multi-channel outreach. Founded in 2023, Chiyo positioned itself at the intersection of Web3 on-chain data and traditional Web2 marketing tooling—a gap that remained largely unaddressed by conventional analytics solutions. The chiyo.io domain no longer resolves, and no new user reviews or public updates have appeared since mid-2023, indicating the project is no longer active.
What Chiyo Did
At its core, Chiyo gave DApp builders a layer of product analytics they could not get from block explorers or general-purpose on-chain dashboards. While tools like Solscan or Dune Analytics let anyone query transaction histories, they do not answer the questions growth teams care about: Where did a user come from? What actions did they take after connecting their wallet? Which marketing channel brought in wallets that actually traded, staked, or held?
Chiyo addressed this by attaching behavioral tracking to specific DApp sessions rather than to the blockchain as a whole. Teams installed a JavaScript snippet into their DApp's <head> section to begin capturing user-level session data immediately, without any smart contract changes. For deeper tracking—such as tying a wallet address to a specific on-chain event—DApp developers could integrate Chiyo's Event Listeners directly into their smart contracts or client-side code, allowing the platform to record when a user executed a swap, minted an NFT, or deposited into a yield pool.
Analytics Features
Chiyo's analytics stack focused on wallet-level behavior rather than aggregate protocol metrics. The platform let teams:
- Track user sources: attribute wallet connections to referral campaigns, social posts, partner integrations, or organic discovery, so teams could quantify which acquisition channels generated the most valuable users.
- Analyze on-chain activity: assess wallets by their holdings, historical transaction behavior, and NFT ownership. Early users particularly valued the ability to score NFT whitelist applicants based on their wallet history—filtering out thin wallets unlikely to hold or trade a project's tokens.
- Segment audiences: group wallets into cohorts based on behavior, holdings, or engagement patterns, enabling targeted follow-up campaigns rather than one-size-fits-all broadcasts.
- Measure campaign performance: connect marketing spend to downstream on-chain actions, closing the attribution loop that had been missing from most Web3 growth stacks.
The platform also offered Web2 and Web3 data fusion—combining on-chain wallet data with off-chain identifiers like email addresses or Discord handles when users opted in, giving teams a more complete picture of who their users were and how to reach them.
CRM and Omnichannel Communication
Beyond analytics, Chiyo built out a CRM layer that turned wallet insights into outreach. Rather than requiring teams to export data and paste it into a separate email tool, Chiyo embedded workflow automation directly into the platform. Teams could set up automated sequences triggered by on-chain events—sending a Discord notification when a whale wallet connected, or following up with an email when a user completed a first trade but had not returned in 14 days.
Outreach channels supported included push notifications, Discord, Twitter, email, and Telegram. Crucially, Chiyo's model required wallet holders to opt in before receiving direct communications. This opt-in architecture meant users retained control over their inbox while DApp teams built first-party communication lists rather than relying on third-party advertising platforms where targeting Web3 users is notoriously difficult.
Solana and Multichain Support
Chiyo was designed as a multichain platform and appeared in analytics tool directories for both Solana and Polygon. Solana's high transaction throughput and low fees made it an attractive deployment target for DApps, but also created a data-density challenge—thousands of transactions per second across hundreds of programs means raw on-chain data is noisy and expensive to process. Chiyo's session-level approach sidestepped some of that complexity by anchoring analysis to DApp interactions rather than raw ledger entries, making its tooling practical on Solana without requiring teams to index the full blockchain themselves.
Team and Structure
Chiyo Inc was a small early-stage company with between one and ten employees. The CEO listed on company profile directories was Irene Liu. No public information about technical co-founders or additional leadership was available. The company had no publicly listed funding rounds, and its Crunchbase profile confirmed it operated as an early-stage venture. No token was issued.
Audits and Security
No third-party security audits were publicly disclosed for Chiyo's platform. The product relied primarily on a JavaScript tracking script and optional smart contract event hooks rather than holding user funds, which limited its smart-contract attack surface compared to DeFi protocols. The opt-in communication model was a deliberate design choice aligned with user privacy norms.
Context and Status
Chiyo launched during 2023—a period when Web3 teams increasingly recognized that on-chain data alone was insufficient for growth, and that the analytical sophistication available to traditional SaaS companies had not yet been replicated for DApp builders. Competitors in this emerging category included platforms like Raleon, Spindl, and Absolute Labs, all of which were attempting to bridge Web3 wallet data with marketing automation at roughly the same time.
The last available user reviews on Trustpilot date to June and July 2023, noting the product was still in beta and somewhat rough around the edges at that stage. The chiyo.io domain is no longer resolving as of 2024–2025, and no announcement of a shutdown, acquisition, or pivot has been found through public sources. Chiyo appears to have ceased operations quietly, a common outcome for early-stage Web3 infrastructure tools that did not achieve sufficient adoption to sustain operations through the 2023–2024 bear market.
Chiyo's concept—session-level DApp analytics tied to wallet identity, paired with opt-in CRM—identified a real gap in the Web3 builder stack. Whether the specific implementation or market timing was the limiting factor, the category it pioneered has continued to attract developer attention from successor tools.
Contents
- What Chiyo Did
- Analytics Features
- CRM and Omnichannel Communication
- Solana and Multichain Support
- Team and Structure
- Audits and Security
- Context and Status
Solana Token Markets
