Chiyo

What It Is and the Problem It Solves

Building and growing a decentralized application on Solana presents a measurement problem that has no clean solution in conventional analytics tooling. When users interact with a DApp through their wallets, the standard Web2 playbook—Google Analytics, UTM parameters, retargeting pixels—breaks down. There is no persistent user identity to track across sessions, no native way to attribute a wallet's first transaction back to a marketing campaign, and no unified channel through which to reach that wallet holder after the fact.

Chiyo addresses this gap directly. Founded in 2023 and based in Sheridan, Wyoming, Chiyo is a Web3 product analytics and customer relationship management (CRM) platform built for DApp operators. Its stated mission is to give DApps the power tools to analyze and grow their users in the complex, fragmented landscape of crypto media—where ad attribution is opaque, user identities are pseudonymous, and communication is scattered across Discord servers, Telegram groups, and Twitter communities.

How It Works

Chiyo's core mechanism combines on-chain wallet data with off-chain behavioral signals to construct a unified view of a DApp's users. The platform tracks which sources—Twitter campaigns, Discord communities, influencer partnerships, referral links—are responsible for driving wallets to connect and transact on a given DApp. This attribution layer answers a question that most DApp teams cannot currently answer with precision: which marketing spend is actually converting into active, high-value users.

Beyond acquisition attribution, Chiyo monitors ongoing user activity within the DApp itself. Teams can observe what users do after connecting their wallets, how long they remain active, which features drive engagement, and when they churn. This behavioral data is then made actionable through Chiyo's CRM layer, which allows teams to segment users and initiate targeted communication based on both on-chain wallet history and off-chain behavioral signals.

The platform explicitly combines Web3 and Web2 data. This cross-domain integration means DApp operators can enrich their understanding of users with context from both the blockchain and the frontend experience—without reducing everything to wallet addresses alone.

Key Features

Wallet Source Attribution. Chiyo tracks the precise origin of each wallet that connects to a DApp, enabling teams to measure the return on investment from specific campaigns, community partnerships, or growth initiatives. Rather than optimizing for raw connection count, operators can identify which acquisition channels consistently produce the most engaged or highest-value wallets.

User Activity Monitoring. The platform logs user behavior within DApps across sessions, providing granular insight into which features drive retention and which trigger drop-off. This data serves both product teams making feature decisions and marketing teams assessing the downstream quality of their acquisition campaigns.

Omni-Channel CRM and Automated Workflows. Chiyo enables DApp operators to communicate with users through the channels most active in the Web3 ecosystem: push notifications, Discord, Twitter, email, and Telegram. Teams can configure automated workflows—for example, sending a re-engagement message via Discord to wallets that have not transacted in 30 days, or notifying active users of a new feature via Telegram. The platform's communication model is designed around an opt-in architecture that respects user privacy while enabling direct outreach.

Campaign Management. Marketing tools within Chiyo allow teams to run and measure targeted user campaigns, with performance data tied back to on-chain outcomes. This closes the loop between off-chain spend and on-chain user behavior—a connection that most DApp operators currently have to reconstruct manually from disparate data sources.

Web3 and Web2 Data Integration. By bridging on-chain Solana data with Web2 analytics signals, Chiyo provides context that neither source can offer in isolation. A wallet's on-chain transaction history can be combined with session-level behavioral data from the DApp frontend to produce richer user segments without compromising the pseudonymous nature of wallet-based identity.

Target Customers

Chiyo targets DApp operators across several verticals: DeFi protocols, Web3 gaming platforms, metaverse projects, and NFT marketplaces. These are categories where user acquisition costs are substantial, retention is difficult to measure in wallet-native environments, and communication is fragmented across multiple platforms. Chiyo positions itself as the layer that unifies analytics and communication in a single product built for Web3's distinct user model.

Team and Background

Chiyo was founded in 2023 by Abhishek Singla. The company is incorporated in Sheridan, Wyoming, and operates with a small team. As of early 2026, Chiyo had not raised any external funding rounds, remaining an early-stage commercial product working to establish its market position.

How It Fits Solana

Chiyo's focus on the Solana ecosystem reflects the network's scale and the analytics needs that come with it. Solana's high throughput means DApps can accumulate large volumes of wallet interactions quickly, making attribution and segmentation infrastructure more operationally important as teams try to understand which growth efforts are producing durable engagement rather than short-term spikes.

In the broader Web3 analytics landscape, Chiyo occupies the intersection of product analytics and CRM—a combination that distinguishes it from tools focused purely on on-chain data queries or standalone notification systems. For Solana DApp teams that want a single platform to understand their user base and act on that understanding through targeted multi-channel communication, Chiyo offers a purpose-built alternative to assembling separate analytics and outreach tools.